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The New Age of Marketing – 5 Ways to be more effective

The New Age of Marketing – 5 Ways to be more effective

Posted by Stacey Pilcher

I just completed my 200 hour yoga teacher training  – RYT 200. Every month, for the last 10 months, I headed up to Sedona, AZ (rough duty, I know) for three days of training. I did the program to deepen my yoga practice. I really didn’t think it would help me in marketing and business, but that’s the funny thing about learning anything new (or old in this case) it almost always has other applications.

I found 5 takeaways that are particularly relevant to the business of marketing.

If you haven’t had a chance, take a moment to listen to the Ted Talk by Pico Iyer – The Art of Stillness. He closes with this thought.

“In an age of speed, I began to think, nothing could be more invigorating than going slow. In an age of distraction, nothing can feel more luxurious than paying attention. And in an age of constant movement, nothing is more urgent than sitting still.”

As songwriter and noble laureate, Bob Dylan said in 1974, “For the times they are a-changin.”  That is certainly true today. These times are ushering in a new age of marketing. One that is both complex and exciting, and one which demands a high level of responsibility from professionals. Embrace the changes and utilize these guidelines to help you connect to your success.

To learn more, follow me on twitter @pilcheretal, connect on LinkedIn or sign up for email updates.

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